Method

Seeing is believing

If clients can’t see what they are being asked to buy, they can only make a decision based on faith. This is why Langden Knowsley packages their services as corporate training programs. Clients can review detailed program information guides that include an executive summary, methodology, curriculum, program objectives, introductions to each workshop, and client testimonials.

Clients can also see examples of monthly workshops. They know how much the programs cost, how long they take to implement, and how they can measure value. We also provide hundreds of highly specialized corporate training programs, covering specific subjects. This makes the decision-making process straightforward for clients, as they can see and understand precisely what they are being asked to buy.

 

 

The proof is in the pudding

There are many intuitive people in the world, constantly developing new ideas for corporate training programs. But how do we know whether clients will want to purchase them, and how do we know whether the programs will work in practice?

We only consider Process Learning Providers (PLPs) with at least 10 years of experience implementing their Unique Program Proposition (UPP). They must have proven the concept of what they do. Their programs are then researched and developed with prospective clients, ensuring they are designed as clients would want. When a learning provider qualifies as a (PLP), their program has been tried and tested. We also have testimonials from clients who have implemented it.

Clients complete detailed questionnaires about the quality of each workshop and suggest recommendations for improvement. Consultants who implement the programs do the same. This feedback is used to ensure that our programs are continuously improved.

 

 

Variety is the spice of life

The more choices we have, the better decisions we make. LK provides hundreds of corporate training programs, each featuring a Unique Program Proposition (UPP) distinct from other programs. This makes it easy for clients to quickly identify precisely what they are looking for. It also enables them to put round pegs in round holes.

Once clients have successfully implemented one program and understand how the processes work, they will be interested in other programs in other subjects. Over 50% of LK’s business comes from existing customers purchasing additional programs and services. This significantly reduces acquisition costs and improves customer satisfaction.

 

 

A bird in hand is worth two in the bush

 

Each program a client purchases represents a new process implemented internally within their organization. This makes it very easy for clients to measure value. It also indicates that LK programs typically yield a significant return on investment.

Knowledge is power, and we will always learn something from any training program in which we participate. But can we say we always implement what we learn? LK corporate training programs integrate academic theory through workshops and case studies, leading to process implementation and continuous improvement.

 

 

Every cloud has a silver lining

 

Every failure represents an opportunity. We learn far more from righting wrongs. While it may be daunting to tackle a problem out of fear of failure, the rewards of doing so are significant. For every success we have, we will experience at least one failure, because there are so many moving parts that we cannot fully protect against failure. We must accept failure as a natural part of succeeding.

If we can do this, we can remove the shackles that could prevent us from succeeding. LK programs encourage participants to trust their processes: if they are wrong, change them; if they perform poorly, improve them; and if they succeed, expand them. This is how we all learn and become more proactive instead of reactive.

 

 

Actions speak louder than words

We all learn better by doing. Our workshops are practical and feature exercises that enable participants to work in groups to achieve common goals. They learn as much from each other as they do from the learning content.  They also undertake joint project studies, enabling them to apply what they learn. Each part of the process is implemented and fully operational before participants move on to the next workshop, providing a strong sense of collective achievement and the opportunity to measure value.

Confidence runs through participants’ veins because they prove to themselves that they can do this and sense what can be achieved. The workshops build confidence, self-awareness, mutual respect, team spirit, and a great sense of achievement. The workshops are also engaging, disruptive, and fun.

 

 

Too many cooks spoil the broth

All LK programs accommodate up to 10 participants. Who those 10 people are will depend on the program. For example, if it is a brand repositioning program, then the 10 participants could be 10 people from within the branding department. Conversely, if it is a multi-departmental program, then the 10 people could be 10 heads of different departments. This ensures that each of the 10 participants has a clear objective and responsibility.

Each decentralizes the process within their organization, ensuring it incorporates all the human resources who should use it. They can outsource tasks and engage colleagues, but they cannot outsource their responsibility. This ensures we achieve ownership, commitment, and understanding from key stakeholders.

 

 

Failing to plan is planning to fail

LK monthly program workshops take 6 hours to complete. We allow 8 hours to include an hour for lunch and two 30-minute coffee breaks. These workshops are divided into 12 30-minute course modules, including 1 hour for lunch and 2, thoroughly researched and developed, each featuring training content, case studies, and group exercises. The programs are timed and thoroughly researched and developed and are continuously improved in response to client and consultant feedback. Nobody turns up to the client’s premises without knowing precisely what to do.

The result is a professional workshop that runs like a Rolls-Royce. All workshops are planned, developed, implemented, managed, and reviewed as an integral part of the continuous improvement process. This ensures participants have confidence in the programs and processes, enabling them to focus on the tasks at hand and maximize the learning experience.

 

 

A stitch in time saves nine

If a fault is identified, it can be repaired immediately by updating the global program, benefiting all clients currently implementing it. By proactively identifying areas for improvement and implementing the solution globally, everyone benefits from the outcome. This enables clients to benefit from solutions to problems they did not even know they had.

LK actually refers to this as the “stitch in time” process. Learning Providers and Consultants know that if they solve a problem for one client, they instantly solve it for all of their other clients. One reactive cure can yield hundreds of proactive preventive measures. This process is an integral part of LK’s continuous improvement program.

 

 

Progress not perfection

LK is not, by any means, perfect, and neither are our clients. In fact, we have never achieved perfection in anything. We just make progress. The impossible we can do at one, miracles take a little longer. We build processes one step at a time, progressing gradually. If we feel we have achieved perfection, then we are about to fail.

We can all think of companies that have reached their peak, achieved a period of dominance in market share, and feel safe and secure. The problem when you reach your peak is that the only way is down. To prevent this, we must learn to build processes step by step, block by block, and see every step and block as progress. All LK programs are built and continuously improved in this way. It never ends.

 

 

Rome wasn’t built in a day

LK doesn’t do anything short-term. We are not looking to pull rabbits out of hats or provide clients with quick fixes. Our programs and processes are implemented over a sustainable period, between 1-5 years, incorporating 12-60 workshops. We are with clients for only one day each month, which gives them the time they need to implement each part of the workshop before moving on to the next, maximizing benefit.

This does not mean we need to wait 1-5 years to see any benefit. Clients can measure value every month. Most achievements take years to plan, and LK programs and processes are no different. “The two most powerful warriors are patience and time.” — Leo Tolstoy. The rationale behind this statement is that endurance and time can overcome obstacles that brute force cannot.

 

 

The tallest trees endure the harshest winds

A company can do a lot worse than build its processes through LK programs. Processes have time to grow, establish, and improve. These processes can touch every department and every aspect of their business. They branch out from a strong core and structure. The more processes the business has, the stronger the company.

When storms inevitably come, the company will be in a stronger position to weather them. Once again, this enables the company to gain greater competitive advantage, market share, and security, all of which amount to progress. If you look at the trunk of a tree several hundred or thousands of years old, the rings of life tell an interesting story when measured against history. Processes represent a company’s rings of life.

 

 

Simplicity is the ultimate sophistication

If employees at a client company do not understand our processes, they cannot use them. No client purchases a product or service they do not understand. The more we simplify, the more we succeed. It is that simple! We want to make things easier for clients, not harder. Simplicity is the new transparency.

There is no greater achievement for LK than when a client or a program participant gets something, when the light comes on. It is a wonderful feeling. The best thing you can do for another person is to help them feel better about themselves, more powerful, more enlightened, more able, more successful. It is a simple goal and easy to achieve. This is how we measure success.

 

 

Clarity is the new currency

This has become a defining mantra across leadership, business, and personal growth. It suggests that in an age of information overload and rapid AI-driven change, the ability to see through noise and act with a clear purpose is more valuable than traditional assets like speed or capital. The main objective of AI search is to cut through the available information. In an age of information overload and rapid AI-driven change, the ability to see through the noise and act with a clear purpose is more valuable than traditional assets, such as providing clarity.

LK’s content development process is geared toward succinctness. We still need to review all available information, then distill it into what is important and necessary. This process improves the quality of content we use, makes the content easier to understand, and improves the quality of service. It is much like a good wine-making process.

 

 

Humility is one of the most underappreciated leadership traits

What do LK programs contribute to a client’s success? How many times do we hear that a consultant has improved sales by 50%, reduced costs by 30%, or has moved mountains? It is important to recognize one’s successes in life and business, and to celebrate them. But it is healthy and prudent to be realistic about our contribution to what clients may achieve.

After all, we are with clients for only one day each month. We are not selling anything. We are not producing anything. We are not operating anything. The client’s employees are doing all of those things.  If a client says well done for something they have achieved, we ensure we pass their compliments to the employees who implemented our processes. If our contribution amounts to 1% then we should be delighted.

If our programs or services make any positive contribution to a client’s company, we should be pleased and proud. This is a realistic expectation, and a worthy one.

 
 
Service Branding